The Internet Should be a Communist Utopia. It’s Not, Because of the Filter Bubble

When you talk about the filter bubble, you’re talking about something quite specific. It’s the heavily curated ecosystem of the internet. A set of rules that filter all of the world’s information and organize it into what algorithms expect you to want to see — algorithms that suggest your next video on YouTube, or show you an article on Facebook.

At first, it can seem like a user friendly way to prioritize and curate the internet according to a set of personalized boundaries. You only see relevant content, and it brings order to the sprawling, chaotic internet.

In the era where fake news and propaganda virally populates Facebook — the world’s biggest news aggregation platform — it’s gone from being a user-friendly convenience to a threat to how we perceive the world around us.…   [continue reading]

Why the Internet is an Echo Chamber of Your Own Head

Hear the writers discuss this subject on the Secret Cave Podcast!

We’re inside the filter bubble.

All the content you see on sites like Facebook, Netflix, Twitter, Instagram and Google (news, music, images, movies, search results) is controlled by algorithms.

Over two thirds of content discovery happens online in the land of the algorithms…

These algorithms use a (rudimentary) form of machine learning to profile your tastes into crude categories, crunch the data and show you what they expect you to like. If it’s anything like the profiling in Google Analytics, you’ve been pegged as things like ‘Movie freak’ and ‘Technophile’ by countless lines of code in the past.…   [continue reading]