What Created Flat Earth Theory?

“It’s easier to control people when we’re on a ball.” โ€” Eddie Bravo

If youโ€™re struggling to grasp why some people defend the flat earth theory so ferociously, it helps to remember that itโ€™s just as much a real theory people believe in as it is a representation of general mistrust for the mediaโ€™s dominant narrative.

The video below is a perfect example; a short clip of Alex Jones saying that he doesn’t believe the earth is flat, but if the mainstream media said it was spherical, he’d start to question it.


That’s the basic attitude that sums up why flat earth theory is so popular; it’s an extended metaphor blown out of proportion.…   [continue reading]

CHOOSE YOUR CHARACTER: The Fallacy of Personality

It’s somewhat of a truism that we all put on masks for public consumption. The only question is, to what extent? While some people hide behind a thick barrier of curated character, others are closer to the knuckle in their personal portrayals. I believe, however, that everyone is guilty, by and large, of relying on fictionalised exaggerations. With the advent of social media, this loss of individualism is only encouraged. There’s a truth behind us all, of course, but to whom is it ever truly visible?

It often works in gradients. For example, your workplace small-talk colleague will probably meet a grander illusion than, say, your parent.…   [continue reading]

Nathan Bernard Interview: #GorillaGate, Fake News, and Twitter Bots

With roots in coding, Nathan Bernard turned his tech skills to the world of content. Specifically, political satire in a similar vein to Vic Berger and Todd Dracula.

During the last election, Nathan developed an obsession with an alt-right spam account, Neil Turner, after seeing that it got the first reply to Trump within seconds, every single time. This led him to investigate who Neil Turner is and immerse himself in the world of the alt-right. Itย threwย him into a dark rabbit hole which involved talking to a neo-nazi who was on FBI registers, receiving death threats and getting his computer hacked.…   [continue reading]

What Created Alex Jones?

Alex Jones, explicit spreader of misinformation and founder of right-wingย fakeย news site InfoWars, is a rabbit hole of intrigue Iโ€™d never expected to fall into.

From his sinister doomsday conspiracies to his brain force drugs and survivalist equipment he peddles through his online store, at first his very existence seems like a hilarious riddle.

Why would extreme right-wing media be associated with vitamins, survivalism, and hyper-masculinity? You can see the pattern in other alt-right figureheads like the grunting, nootropic-addled Mike Cernovich (he runs a pro-Trump blog peppered with pedophilia accusations and manliness advice).

The alt-right, Jones included, rallied around Trump in the run-up to the 2016 election.…   [continue reading]